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East Asian Languages and Societies

Smith College

2012

Japan

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Singing Japan’S Heart And Soul: A Discourse On The Black Enka Singer Jero And Race Politics In Japan, Neriko Musha Doerr, Yuri Kumagai Jul 2012

Singing Japan’S Heart And Soul: A Discourse On The Black Enka Singer Jero And Race Politics In Japan, Neriko Musha Doerr, Yuri Kumagai

East Asian Languages & Cultures: Faculty Publications

This article analyses a discourse around the ascendancy of Jero, an ‘African-American’ male dressed in hip-hop attire singing enka, a genre of music that has been dubbed ‘the heart and soul of Japan.’ Since his debut in Japan in February 2008, Jero has attracted much media attention. This article analyses a prominent discourse, ‘Jero is almost Japanese because he sings enka well.’ While many argue that to challenge stereotypes and racism is to introduce alternative role models, we show that such alternative role models can also reinforce the existing regime of difference of Japanese vs. the Other and perpetuate …