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The Impact Of Artificial Intelligence On College Sport Communications, Will Barnhart Jan 2025

The Impact Of Artificial Intelligence On College Sport Communications, Will Barnhart

Masters Theses

As Artificial Intelligence technology (AI) becomes increasingly accessible, the importance of understanding its impact on peoples’ work lives is also increasing. One field that has received very little attention in relation to this subject is college sport communications. Prior research has focused on AI within the closely related fields of journalism and public relations, but no previous studies have been conducted on AI and college sport communicators specifically. To address that knowledge gap, this study surveyed members of the College Sport Communicators (CSC) on their attitudes toward AI and their usage of such technology. The data analysis showed that while …


Call And Response : Experiments In Storytelling, Deanne Fernandes Jun 2024

Call And Response : Experiments In Storytelling, Deanne Fernandes

Masters Theses

Being part of RISD's inaugural Masters of Illustration cohort has been an immense honor. This journey has been nothing short of transformative and healing, as it has allowed me to unearth layers of self-discovery through my creative practice.

In my thesis, I introduce a fresh research methodology rooted in the principles of call and response, with adaptability, creativity, and storytelling as its foundational pillars. Through the lenses of visual storytelling, experimental animation, graphic journalism, and fictional world-building, I demonstrate how these techniques can effectively bridge the gap between theory and practice. This dynamic approach fosters meaningful connections among diverse perspectives …


Technocene, Vir Joseph Naidu Jun 2024

Technocene, Vir Joseph Naidu

Masters Theses

Embodied human communication within the Anthropocene. Existing at the intersection of technology, and the body.

The design industry has developed technology that is, paradoxically, isolating. The exposure to a vast audience in the digital sphere has introduced new societal pressures, leading to a disconnection from our immediate surroundings, detached, and donning metaphorical masks. Technocene lives on the fringes of the discipline by blending conceptual thinking with practical application. Through curious, experimental artifacts, it prompts us to shed our masks and embrace vulnerability. Technocene endeavors to reimagine the human experience by acting as a discursive design project. It probes the boundaries …


Recomposing Museums: Designing Rhythmic Experiences For Short Attention Spans In The Digital Age, Yujiang Wu Jun 2024

Recomposing Museums: Designing Rhythmic Experiences For Short Attention Spans In The Digital Age, Yujiang Wu

Masters Theses

Learning, being the primary aspiration of museums, “is a byproduct of attention.”1 A visitor’s ability to focus and sustain attention on the objects, narratives, and messages within the exhibition environment profoundly influences their overall experience and the educational impact of their visit.

In an era of rapid digital evolution, changes in how information is consumed and communicated have led to shorter attention spans. Traditional museums, which are rooted in continuous, linear storytelling, now face a need for adaptation. This thesis advocates for an innovative exhibition design approach tailored to the realities of shorter attention spans, proposing curatorial and design …


Atelier Interloper, Isabel Jane Marvel Jun 2024

Atelier Interloper, Isabel Jane Marvel

Masters Theses

Architects frequently specify toxic materials, like fiberglass insulation, for construction projects, materials they would never touch with bare hands, let alone wear as garments. So why incorporate such harmful substances into our buildings? Atelier Interloper, a nimble fabrication studio, intervenes in job sites and manufacturer waste streams, reclaiming industrial materials that are no longer usable at building scale but are suitable for clothing. The premier collection of garments draws inspiration from workwear and is crafted from industrial materials such as Tyvek and 100% recycled denim insulation. In outfitting the body with these materials, this thesis work brings visibility to substances …


Better Together, Jack Dumala Jun 2024

Better Together, Jack Dumala

Masters Theses

“Better Together” comprehensively explores the spectrum of play from early childhood to adulthood, presenting how play has always been a means of connection and communication. Although the research encompasses all age groups, particular attention is given to teenagers, a community often overlooked. The artifacts and investigations portray how a combination of purposefully designed household objects and readily available items within the home environment can be leveraged to facilitate connection through gaming and various activities. The overarching goal is to offer practical tools and insights to enhance togetherness within families with teenagers.


Echo Chambers And The Rise Of The Alt-Right, Ian Robert Mcdonald Jun 2024

Echo Chambers And The Rise Of The Alt-Right, Ian Robert Mcdonald

Masters Theses

The uses of social media have expanded with the growing number of platforms and niches that these platforms seek to fulfill. One of the more common uses of many current social media platforms is to engage with politics. Social media platforms have become a political tool to some, with an enormous amount of news and information being shared throughout social media platforms. The increasing use of social media has coincided with an increase in political polarization, with some raising concerns over the ability for certain groups to operate in ideological isolation, referred to as echo chambers, and the role they …


Understanding Linguistic Treatment Across Species: A Comparative Study At Zoo Knoxville, Dynestee S. Fields May 2024

Understanding Linguistic Treatment Across Species: A Comparative Study At Zoo Knoxville, Dynestee S. Fields

Masters Theses

Zoos are unique locations that often bring the natural world into urban settings for the purposes of conducting research, engaging in conservation initiatives, and educating and entertaining the public (Miranda et al., 2023, p. 290). However, the version of nature that zoos construct can be imperfect in that zoos may obscure the reality of their environments and create discrepancies in their treatment of different species. Engaging with environmental communication scholarship that explores how humans consider the voices of nonhuman animals and align animal representations with human interests, I use an ecolinguistic framework to inquire into how nonhuman animals are treated …


Money, Family, Happiness: Financial Beliefs And Relational Satisfaction In Parent-Young Adult Children Relationships, Keely M. Algya May 2024

Money, Family, Happiness: Financial Beliefs And Relational Satisfaction In Parent-Young Adult Children Relationships, Keely M. Algya

Masters Theses

This study is framed through the lens of communication accommodation theory and examined the effects of accommodative and nonaccommodative communication on relational satisfaction and identity gaps when discussing finances in young-adult child (YAC)-parent relationships. The sample consisted of 276 young-adult college students who completed a self-report survey about how their parent communicates with them about finances. The cross-sectional survey results provided support for two forms of (non)accommodative communication as being significantly associated with relational satisfaction and identity gaps. Respecting divergent values was one type of accommodative communication that was positively associated with relational satisfaction and negatively associated with personal-relational identity …


Framing Maternity Care Access In The United States: A Comparative Analysis Of Online News Sources, Esther Dowell May 2024

Framing Maternity Care Access In The United States: A Comparative Analysis Of Online News Sources, Esther Dowell

Masters Theses

The ruling of the Supreme Court of the United States (SCOTUS) in the Dobbs V. Jackson Women’s Health Organization case has far-reaching consequences for maternity care in the United States. One of these consequences is limiting or eliminating access to maternity care, not just access to abortion. The news served as an essential source of information regarding the leaked opinion in the Dobbs case and continues to be vital in disseminating information regarding the effects of the decision.

This study took a qualitative approach through use of content analysis to examine how limited access to maternity care and maternity care …


What's The Pointe?: A Leap Into New Leadership, Traci A. Lively May 2024

What's The Pointe?: A Leap Into New Leadership, Traci A. Lively

Masters Theses

The purpose of this study is to observe the communication process of a newly appointed leader in a professional ballet company. Over the course of several scheduled research days, interactions with various stakeholders and one on one interviews with the new leader within the organization are observed and recorded. This study will provide insight on leadership and leadership change from the point of view of new leadership. This leadership exposure across the organization will provide better understanding to new leadership, finding leadership identity, employee commitment within the organization and how new leadership interacts in various situations and how he perceives …


Social Media Journalism And Its Impact On Social Change: The Case Of Twitter(X), Daniel Ebo Apr 2024

Social Media Journalism And Its Impact On Social Change: The Case Of Twitter(X), Daniel Ebo

Masters Theses

Journalism has evolved over the years, embracing the changes that come with technological advancement. Traditional journalism has converged with digital media to provide easier and accessible ways of news production and distribution. Twitter (now X) has become a major medium for advocacy in recent years, with people trending hashtags to get the needed attention for social change, notable among them being #BlackLivesMatter, #EndSARS in Nigeria and more recently, a hashtag to reverse mandatory wearing of hijab by women in Iran. Several studies have interrogated the impacts of social media on journalism, but less has been studied on specific mediums and …


Exploring International Graduate Students’ Internship Experiences In The Usa: A Case Of Eastern Illinois University Students, Wale Ishola Jan 2024

Exploring International Graduate Students’ Internship Experiences In The Usa: A Case Of Eastern Illinois University Students, Wale Ishola

Masters Theses

International graduate students in the United States begin their academic journey with the goal of professional growth, but they frequently struggle to secure internships due to bureaucratic barriers and competitive marketplaces. This study explores Eastern Illinois University's international graduate students' experiences through the perspective of sensemaking theory, with the goal of understanding how they make sense of the internship process. In-depth qualitative interviews with ten students revealed that students make sense of their internships in two ways: on one end, the struggles, and on the on the other end, how they are strengthening. Through sensemaking, students analyze and adapt to …


“What Planet Are You On” - Making Meaning Of Sustainability Through Storytelling, Nancy T. Ladeinde Jan 2024

“What Planet Are You On” - Making Meaning Of Sustainability Through Storytelling, Nancy T. Ladeinde

Masters Theses

The term “Sustainability” has come to stay as it is deeply integrated into our everyday life, although it seems complex to understand and engage with. The purpose of this thesis is to know how Unilever, a global consumer goods organization, makes meaning of its sustainability efforts. The method used to achieve this is a thematic analysis of Unilever’s campaign “What Planet Are You On?” a brand campaign documenting their sustainability efforts. Building on storytelling as a theoretical framework, it delves into the strategic use of stories as a communication tool for sustainability efforts, emphasizing its impact on brand narrative, stakeholder …


From Screen To Classroom: The Role Of Televised Narratives In Enhancing Educational Belongingness For Black American Students, Feyi Oshinyemi Jan 2024

From Screen To Classroom: The Role Of Televised Narratives In Enhancing Educational Belongingness For Black American Students, Feyi Oshinyemi

Masters Theses

This creative thesis examines the influence of televised narratives on shaping the educational experiences of Black American students, exploring the interplay between media representation and educational belonging. It proposes how televisual narratives can better reflect and support the educational identities of Black American students, aiming to foster a greater sense of belonging and representation in educational media. This document serves as an accompaniment to the center of this work, a twelve minute pilot episode that explores the challenges and triumphs of students navigating their educational journeys. This work not only provides a detailed breakdown of the episode's narrative and production …


Effective Communication Strategy During Crisis: A Case Of The 2010 Toyota Recall Crisis, Masud Mensah Jan 2024

Effective Communication Strategy During Crisis: A Case Of The 2010 Toyota Recall Crisis, Masud Mensah

Masters Theses

Crisis communication is an integral part of public relations and organizational management at large involving the timely and strategic sharing of information during a crisis or emergency. Its primary purpose is to ensure that organizations effectively manage and minimize the negative impact of the crisis on their operations and stakeholders, which invariably helps to maintain trust, credibility and restore their reputation. Based on an interpretivist standpoint, the study utilizes qualitative approaches and takes the form of a case study. It offers a comprehensive account of the crisis, including key occurrences, media representation, and public responses, showcasing its international impact via …


The Impact Of Utilitarian Product Reviews On Brand Perception, Benjamin Libon Dec 2023

The Impact Of Utilitarian Product Reviews On Brand Perception, Benjamin Libon

Masters Theses

The impact of online reviews on consumer behavior has been increasingly studied as online retail platforms have grown exponentially, and internet research used prior to purchasing products has become more common. However, limited research has examined the impact of those product reviews on the overall perception of the brands selling these products. This study exclusively looked at product reviews for high and low-involvement utilitarian products and analyzed how those reviews affect consumers' perception of a brand. Taking a sample of 301 participants, findings showed that star ratings had a drastic effect on consumers' perception of a brand, associating a low …


Examining The Impact Of Sports Influencer Advertising On Consumer Behavior In The Us And Saudi Arabia On Instagram., Mohammed Samer Alassaf Aug 2023

Examining The Impact Of Sports Influencer Advertising On Consumer Behavior In The Us And Saudi Arabia On Instagram., Mohammed Samer Alassaf

Masters Theses

This paper discusses the influence of sports influencers on the buying pattern of fans in the United States and Saudi Arabia. Sports are a crucial part of life in both countries, with numerous athletes being considered celebrities. Sports influencers have a tremendous impact on the audience, who often imitate their behavior and buy the products they advertise. The sports market is huge in both countries, with businesses utilizing sports influencers to promote their brands. Instagram is a popular platform for businesses to gain young fans and customers. The research and development of the sports industry have enabled considerable growth of …


My Ceo Has An Instagram? An Analysis Of Fortune 500 Ceo’S Personal Instagram Accounts, Courtney Dail Francis Aug 2023

My Ceo Has An Instagram? An Analysis Of Fortune 500 Ceo’S Personal Instagram Accounts, Courtney Dail Francis

Masters Theses

As social media evolves and changes, so does the need to be more active online. This need also applies to CEOs who have a direct pipeline to consumers. What CEOs post can have an impact on their organization and give a greater understanding as to who they are as a person, not just as a business leader. In this quantitative study, Fortune 500 CEO Instagram accounts are analyzed to better understand the overall theme of the content they are posting. It was found that the most popular styles posted on these accounts was personal posts and company/CEO/industry news and events. …


Liquid Border, Yingfan Jia Jun 2023

Liquid Border, Yingfan Jia

Masters Theses

A River is a mighty and constantly-evolving force, leaving behind an intricately designed and constantly changing system. Not just a river, the Rio Grande stretches all the way from Colorado before intersecting with the US-Mexico Border in southern Texas - a point where the powerful forces of nature now merge with a clearly-defined political boundary. The outcome of this is a unique ecological niche, which may often go unnoticed despite its distinctiveness.

Texas is famous for its farms and ranches, and the Rio Grande Valley of South Texas was once an agricultural hub. However, urbanization and the depletion of water …


Food, Drink, Time, New Year And Cloth, Jian Li Jun 2023

Food, Drink, Time, New Year And Cloth, Jian Li

Masters Theses

My project uses traditional Chinese calligraphy culture and my own family stories to create five daily use products to help my user find a sense of belonging to Chinese culture and also introduce my culture and stories to all audiences.

As an international student who came to the US, I have often struggled with a lack of cultural identity and belonging. This is a common issue faced by many who choose to leave their homes and venture to new places. However, I believe that we can overcome this by creating products that generate an emotional connection with their users.


Bridging Empathy, Qianwen Lu Jun 2023

Bridging Empathy, Qianwen Lu

Masters Theses

As a jeweler, ally, and sympathetic witness to the traumatic stories of survivors, my work aims to support the process of reconstruction and reintegration for victims and the greater community. To move beyond isolation, resentment, and debilitating helplessness requires care and support. I want my jewelry to act as catalysts in the healing process by straddling both sides of the trauma-induced situation, to create greater awareness and empathy. National Coalition Against Domestic Violence shows that women are more likely to become victims of domestic violence, sexual assault, or other forms of physical and psychological abuse in unhealthy emotional relationships. These …


You Are Cordially (Un)Invited: My Korean Femme Strategy And Aspiration For Survival And Queer Futures, Nahyun Kim Jun 2023

You Are Cordially (Un)Invited: My Korean Femme Strategy And Aspiration For Survival And Queer Futures, Nahyun Kim

Masters Theses

You are cordially (un)invited: My Korean Femme Strategy and Aspiration for Survival and Queer Futures documents a series of ceremonies dedicated to the years I have survived. This book has branched from a project of the same name that consists of a durational installation, performance, and series of events. The project and book are an aspirational gesture to send off the part of myself–that had to compromise, comply, and negotiate with institutions–for a rebirth to live a life beyond survival.

As a book and project, You are cordially (un)invited is a culmination of my experiences as a Korean femme, using …


Stakeholders And Stakeseekers’ Perceptions Of Cultural Violations And International Crisis Communication, Najwa Nishaa Albaqami May 2023

Stakeholders And Stakeseekers’ Perceptions Of Cultural Violations And International Crisis Communication, Najwa Nishaa Albaqami

Masters Theses

Applying the expectancy violation theory (EVT) to the crisis communication context, this research explores to what extent stakeholders and stakeseekers’ perceive violations in an international crisis context. Specifically, this study investigated to what extent organizations stakeholders and stakeseekers’ perceive cultural and expectancy violations in an international crisis. Through a case study that analyzed tweets, web blogs, and The New York Times articles, this study identified that the cultural violation theme has two components, including (1) perceived responsibility and harshness of the violation and (2) damage done by the company’s transgression. Whereas expectancy violation theme included (1) frequent use of verbal …


Examining If A Candidate’S Presence On Facebook And Twitter Creates Favorable Public Opinion And Is A Predictor Of Vote Share In City Council Elections, Pranaav Jadhav May 2023

Examining If A Candidate’S Presence On Facebook And Twitter Creates Favorable Public Opinion And Is A Predictor Of Vote Share In City Council Elections, Pranaav Jadhav

Masters Theses

Although a considerable amount of research has proved that the use of social media by candidates fighting national elections has resulted in success, like the Obama campaign of 2008 (Hughes et al., 2010) and the Trump campaign of 2016 (Williams et al., 2018) it is still unclear whether the use of social media by candidates has any impact on local city council elections in the U.S. Focusing on the 2021 Knoxville City Council election, this study investigates whether candidates that had a social media presence, posted on social media more frequently than their opponent in the four weeks before Election …


A Non-Profit As A Branded House: Douglas-Hart Nature Center And Foundation Branding Alignment, Skylar Fushi Jan 2023

A Non-Profit As A Branded House: Douglas-Hart Nature Center And Foundation Branding Alignment, Skylar Fushi

Masters Theses

Branding plays a significant role in representing an organization and can help further its mission (Kylander & Stone, 2012). The purpose of this creative thesis is to help the Douglas-Hart Foundation and its three nature locations: the Douglas-Hart Nature Center, Friendship Garden, and the Whiteside Garden assess its branding and establish fitting strategies for the branding of the organization moving forwards. The method used to accomplish this was a brand audit of several key communication channels and documents of the organization and a SWOT analysis of these aspects along with suggested strategies and examples showing how the organization might integrate …


U.S Fans’ Identification With La Liga Teams, Pilar Barrio Sánchez Jan 2023

U.S Fans’ Identification With La Liga Teams, Pilar Barrio Sánchez

Masters Theses

This study explores LaLiga fandom in the U.S. by examining fan identification, loyalty, and commitment to their favorite LaLiga team. Moreover, the study explored the reasons why fans first choose their favorite team to support as well as their motives to watch or attend soccer games. To do so, a mixed method approach was used in which participants from LaLiga teams around the U.S. were asked to complete a survey questionnaire and participate in an in-depth interview. Based on the findings, the discussion identifies key strategic considerations and needs of future research for LaLiga to better adjust its communication strategies …


Distinctly Average: Analysis Of The Musician Celebrity's Persona Shift, Cole J. Belcher Jan 2023

Distinctly Average: Analysis Of The Musician Celebrity's Persona Shift, Cole J. Belcher

Masters Theses

Shifting genres is not an entirely new concept for any celebrity, however, it is something that can severely impact the connection that they share with their audience members who have formed parasocial relationships with them. This study which focuses on the uses and gratifications within the parasocial connection between audience members and musician celebrities sought out to better understand how negotiations are conducted when expectations placed on the relationship are violated during a shift in celebrity persona. During this time, there are competing ideologies at play which determine whether or not this change in the foundations of the relationship will …


The Toolkit For Social Support And Social Anxiety: S*A*S*S*, Cynthia E. Kmety Jan 2023

The Toolkit For Social Support And Social Anxiety: S*A*S*S*, Cynthia E. Kmety

Masters Theses

The purpose of this study was to create a toolkit for social support and social anxiety using the Communal Coping method. There was background research conducted on social anxiety and social support, COVID impact, Communal Coping, and resilience and skill building. Before constructing the toolkit, a survey was conducted with 29 Eastern Illinois University students to measure their assessment of their social anxiety and social support. The results of this survey found that students have a need for social support and are affected by their anxiety. Once the toolkit: the workbook and the facilitator’s manual, were completed, a pilot class …


Personal Branding, Reality Television, And Social Media: How Former Big Brother Contestants Create, Maintain, And Alter Their Public Image, Justin L. Richards Jan 2023

Personal Branding, Reality Television, And Social Media: How Former Big Brother Contestants Create, Maintain, And Alter Their Public Image, Justin L. Richards

Masters Theses

This study interrogated how these theories were potentially used, or aspects of the theories used to create, alter, or maintain, the contestant’s personal brands on two social media platforms. Informed by previous literature on personal branding and impression management, 1,021 pieces of social media communication were analyzed, 499 pieces of communication from Taylor Hale, and 522 pieces of communication from Paulie Calafiore. This study determined that there were up to five different patterns on the kind of content produced that still qualified under these theories for Taylor Hale, and up to four different patterns for Paulie Calafiore. Some patterns appeared …