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Communication

Electronic Theses and Dissertations, 2020-

Theses/Dissertations

2023

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Planeswalking: Magic: The Gathering Across Analog And Digital Platforms, Jack Murray Aug 2023

Planeswalking: Magic: The Gathering Across Analog And Digital Platforms, Jack Murray

Electronic Theses and Dissertations, 2020-

This dissertation analyzes the relationship between Wizards of the Coast's trading card game Magic: The Gathering and its digital adaptations. I used critical technocultural, ludic discourse analysis, and ludic textual analysis to examine the analog trading card game and digital adaptations. I examined an archive of paratextual media including trade magazines, developer blogs, game reviews, and player guides. I chose Magic for its long history, impact on the analog game industry, and the sheer number of adaptations that have been produced. This analysis begins by introducing a method for describing analog to digital adaptations called Adaptation Mapping. Adaptation mapping describes …


"It Is In Our Dna": Athlete Activism And Social Media Discourse During The 2020 Wnba Season, Kendra Gilbertson Aug 2023

"It Is In Our Dna": Athlete Activism And Social Media Discourse During The 2020 Wnba Season, Kendra Gilbertson

Electronic Theses and Dissertations, 2020-

This dissertation analyzes the athlete activism in the WNBA, the use of social media for activism, and the social media discourse during the 2020 basketball season. I applied Critical Discourse Analysis to a defined set of texts including social media posts from Instagram and Twitter, user comments on social media, news articles from sports and non-sports publications, and a documentary, all related to the activism of the WNBA athletes. I chose the 2020 season because it is an exceptional case study of athlete activism and the use of social media for activism because the season was played in a single …


Gatsby Revived Through Memes, Sabrina Alvarez Aug 2023

Gatsby Revived Through Memes, Sabrina Alvarez

Electronic Theses and Dissertations, 2020-

This thesis investigates what memes of the 2013 film The Great Gatsby do to F. Scott Fitzgerald's novel within the digital landscape. Meme images of The Great Gatsby began becoming popular on Tumblr.com. Typically they consist of often humorous text that incorporates an image from the 2013 movie in order to elevate the text into a communally shared in-joke. For example, the use of the "Jay Gatsby raising a glass" meme is commonly used on platforms such as Twitter, Instagram, and Tumblr even ten years after the fandom's creation. In the film, the imagery is used to introduce Jay Gatsby …


It's In The Design: Student Perceptions Of Intercultural Interactions In Online Communication Classrooms, Darius Lana Jan 2023

It's In The Design: Student Perceptions Of Intercultural Interactions In Online Communication Classrooms, Darius Lana

Electronic Theses and Dissertations, 2020-

This study identifies how intercultural interaction takes place in online communication courses within higher education. Radically politicized efforts to remove discussion around identity and difference from education and increased enrollment in online courses has raised a concern regarding the degree to which diversity, equity, and inclusion goals are being met in college classrooms generally and online sections specifically. This study identified how current pedagogical content, structure, and delivery of online communication courses may impact intercultural interaction and interaction. Findings indicate a need to address the design of online communication courses to better meet the desired intercultural interaction of the students …


A Pilot Study Of An Immersive Folktale User Experience, Iulia Popescu Jan 2023

A Pilot Study Of An Immersive Folktale User Experience, Iulia Popescu

Electronic Theses and Dissertations, 2020-

Immersive media provides new avenues for preserving and sharing traditional folktales. To keep up with modern generations and continue to cultivate an interest in the arts as well as different cultures, this researcher argues that storytellers need to keep on adapting by conveying stories in new ways. Virtual Reality (VR) offers an interesting medium to present and preserve folktales. The goal of this study is to evaluate the user and learner experience of an immersive digital media application design using a think aloud protocol, surveys, and tests to document what worked and what did not in the design, including if …


A Puerto Rican Diasporic Study In Central Florida, Chelsea Vélez Jan 2023

A Puerto Rican Diasporic Study In Central Florida, Chelsea Vélez

Electronic Theses and Dissertations, 2020-

This study seeks to explicate the intercultural experiences of Puerto Ricans within the diaspora of Central Florida. Specifically, the navigation of communication behaviors among intergroup and outgroup behaviors as Puerto Rican individuals acculturate into the area. This study utilizes communication accommodation theory as its basis to understand integration into a host culture and the impacts on socio-cultural communication behaviors. Findings show the importance of studying diasporic communities as they develop such as that of the Puerto Rican community in Central Florida because it situates the reality of an individual and groups sense of identity in a new cultural context. This …