Digital Commons Network^™

Examining Media Dependency And Parasocial Relationship On Protective Action Behaviors During Covid-19, Amy Hyman

Dissertations

The COVID-19 pandemic illuminated the significant role that mass media plays in disseminating messages to the public during disasters and public health crises. Information disseminated during a disaster influences individuals’ decision-making process regarding protective actions, or mitigation behaviors. This study examined the relationship between media dependency theory, parasocial relationship, and media effects (cognitive, affective and behavioral) during the COVID-19 pandemic. A quantitative approach was used with a convenience sample. The sample focused on residents in the state of Arkansas and specific generational cohorts. The results found that the generational cohorts had different media preferences during the height of …

Crisis Leadership And Management Of Superintendents During The 2017-18 California Wildfires, Dianna Kitamura

Dissertations

Purpose: The purpose of this mixed methods heuristic research study was to discover how school superintendents described their crisis leadership and management experiences during the 2017-2018 wildfires in California through the lens of the Five Critical Tasks of Strategic Crisis Leadership framework of sense making, meaning making, decision-making and coordination, learning, accounting (Boin, 't Hart, Stern, & Sundelius, 2017). Additionally, this study determined the extent to which school superintendents identify their use of the Five Critical Tasks of Strateby Dianna W. Kitamuragic Crisis Leadership framework.

Methodology: This explanatory, sequential mixed methods heuristic research study investigated a quantitative survey and qualitative …