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Communication

Western Michigan University

Theses/Dissertations

2002

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Don't Worry... It [Corn] Won't Kill You: The Starlink Crisis, Kelly J. Price Jun 2002

Don't Worry... It [Corn] Won't Kill You: The Starlink Crisis, Kelly J. Price

Honors Theses

What would you do ... if someone told you that the food you just ate was not safe for human consumption? In 1999, consumers across the nation were faced with this fear and began to second-guess the food they had been accustomed to eating for years. After Kraft Foods' Taco Bell taco shells were recalled in September for containing traces of StarLink corn, a genetically modified corn hybrid not approved for human consumption, consumer confidence in U.S. corn by-products decreased and manufacturer credibility dwindled (Aventis stops, 2000). People wanted to know who to blame for the apparent food contamination problem. …


Self-Perceived Language Competence And East Asian Students’ Oral Participation In American University Classrooms, Ee Lin Lee Jun 2002

Self-Perceived Language Competence And East Asian Students’ Oral Participation In American University Classrooms, Ee Lin Lee

Masters Theses

This study examined English language related competence factors that contribute to East Asian students' (EAS) oral participation levels in American university classrooms. Specifically, this study posited that EAS' self-perceived English communicative competence, English speaking anxiety, and fear of negative evaluation affect their level of oral participation. The results of the statistical analyses supported the hypothesized relationships, indicating (a) EAS' self-perceived English communicative competence correlates positively with their level of oral participation, (b) EAS' reported level of English speaking anxiety correlates negatively with their level of oral participation, and (c) EAS' level of fear of negative evaluation correlates negatively with their …


A Small Flaw Translates Into Many Miscalculations: A Narrative Criticism Of The Intel Pentium Chip Crisis, Christine H. Hoek Jun 2002

A Small Flaw Translates Into Many Miscalculations: A Narrative Criticism Of The Intel Pentium Chip Crisis, Christine H. Hoek

Masters Theses

This study uses the Intel Pentium chip crisis of 1994 to gain an understanding of how technology issues are socially constructed in contemporary American public discourse. Two primary and competing narratives were discovered. First, Intel's narrative minimized the problem and argued that chip flaws are commonplace and the company would replace the chips for anyone who could "prove" the need for a replacement. The consumer' s narrative, conversely, was one in which customers asserted that Intel's policy was paternalistic and instead demanded the replacement of their chips. The narratives were analyzed as the crisis moved through five primary events, with …


Earning The Right: Exploring The Communication Strategies Of European Americans In Interracial Relationships, Angela L. Putman Jun 2002

Earning The Right: Exploring The Communication Strategies Of European Americans In Interracial Relationships, Angela L. Putman

Masters Theses

In a societal context, European Americans are the dominant majority group. However, when European Americans are involved in interracial relationships, they may often find themselves in the minority (numerically speaking) when they interact with their partner's friends and/or family members. This research explores lived experiences of European Americans involved in interracial relationships with African Americans. Specifically, the general question addressed was, "What communication strategies and behaviors do European Americans exhibit when they communicate with their African American partner's friends and/or family members?" The acculturation process and Communication Accommodation Theory were explored in order to provide initial insight into this relatively …


Playing The Game: Exploring Dialectical Tensions And Co-Cultural Communication Strategies Of Black Males In Predominantly White Organizational Structures, Mark C. Hopson Jun 2002

Playing The Game: Exploring Dialectical Tensions And Co-Cultural Communication Strategies Of Black Males In Predominantly White Organizational Structures, Mark C. Hopson

Masters Theses

As non-dominant group members enter and attempt to succeed within the United States' organizational structures, there continues to be a need for scholarly examination concerning how their communication is impacted by culture and power. This thesis focuses specifically on how discourse is influenced by these factors. It is an exploration of the dialectical tensions that beset the communication of African American males whose interactive success or failure in academic and professional organizations is often associated with the historical differences of culture and power. A review of existing literature addresses the communication dilemmas and co-cultural strategies that "outsiders within" (Collins, 1986), …


Sojourner Truth: A Video Essay, Christina Laemers Apr 2002

Sojourner Truth: A Video Essay, Christina Laemers

Honors Theses

To hear people talk about Sojourner in areal context, with real stories from her days in Battle Creek gives the story the human element that eluded me for quite a time. Though my story changed its focus several times, the meaning of the project was always in the back of my mind. I really had to struggle to keep it in focus as time went on and the project began to grow exponentially.