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Multiculturalism As Reported By The European Online Press: A Qualitative Study On The Manifestation Of Othering Discourses, Shomik Chakrabarti
Multiculturalism As Reported By The European Online Press: A Qualitative Study On The Manifestation Of Othering Discourses, Shomik Chakrabarti
Electronic Theses and Dissertations
This study critically examined how issues of multiculturalism and Muslim immigration are discursively constructed within the English language European online press. Through the use of a frame analysis as well as a more focused discourse analysis, an examination was undertaken to uncover how “us” versus “them” perspectives were manifest within a public discourse. A total of 132 articles from The Daily Mail, Le Monde Diplomatique, Dutchnews.nl, Spiegel Online and The International Herald Tribune were selected using a systematic sampling method based on the results of a search query for multiculturalism at each news site. The analysis of the data corpus …
Dialectical Tensions Between Glocalization And Grobalization For Wal-Mart In The United States, Laura Lord
Dialectical Tensions Between Glocalization And Grobalization For Wal-Mart In The United States, Laura Lord
Electronic Theses and Dissertations
This qualitative analysis examines Wal-Mart managers‟ perspectives of the strategies that the U.S. corporation has implemented in order to increase its sales and profits at more than 4,000 stores in local U.S. communities. Two theoretical paradigms are specifically used: glocalization and grobalization. The former refers to cultural adaptation; the latter means standardization. The ultimate goal of the researcher is to identify the dialectical tensions between those two current forms of globalization. In-depth, face-to-face, qualitative interviewing of ten Wal-Mart managers in Central Florida allowed the researcher to actually comprehend managers‟ perspectives, gather fresh data, and construct a final product to enlighten …