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Articles 1 - 5 of 5
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Big Data, Technical Communication, And The Smart City, Jordan Frith
Big Data, Technical Communication, And The Smart City, Jordan Frith
Publications
Big data is one of the most hyped buzzwords in both academia and industry. This article makes an early contribution to research on big data by situating data theoretically as a historical object and arguing that much of the discourse about the supposed transparency and objectivity of big data ignores the crucial roles of interpretation and communication. To set forth that analysis, this article engages with recent discussion of big data and “smart” cities to show the communicative practices operating behind the scenes of large data projects and relate those practices to the profession of technical communication.
The Digital “Lure”: Small Businesses And Pokémon Go, Jordan Frith
The Digital “Lure”: Small Businesses And Pokémon Go, Jordan Frith
Publications
Most of the discussion about Pokémon Go has focused on the end-user and the playful nature of the game. Experts have mentioned the game’s commercialism, but they have done so mostly by talking about the data collection practices of the app developers. This commentary piece takes a different approach by examining how businesses have used Pokémon Go’s “lures” to attract foot traffic. The main goal of the article is to show how the ludic, digital wayfaring of location-based games can be used by individual places to attract players. While the focus is on business owners, I will also address …
Public Speaking Versus Hybrid Introductory Communication Courses: Exploring Four Outcomes, Melissa A. Broeckelman-Post, Andrew S. Pyle
Public Speaking Versus Hybrid Introductory Communication Courses: Exploring Four Outcomes, Melissa A. Broeckelman-Post, Andrew S. Pyle
Publications
The purpose of this study was to compare student growth in public speaking and hybrid introductory communication skills courses on four outcomes: public speaking anxiety, self-perceived communication competence, intercultural effectiveness, and connected classroom climate. This study also sought to find out whether there were differences in the achievement of outcomes and growth in each outcome by sex and ethnicity. Data from 908 participants utilized a within-subjects and between-subjects repeat measures design. Results showed that public speaking and hybrid communication courses reduced public speaking anxiety and increased self-perceived communication competence and connected classroom climate a similar amount, but did not significantly …
Wearing The City: Memory P(A)Laces, Smartphones, And The Rhetorical Invention Of Embodied Space, Jason Kalin, Jordan Frith
Wearing The City: Memory P(A)Laces, Smartphones, And The Rhetorical Invention Of Embodied Space, Jason Kalin, Jordan Frith
Publications
This article extends research on the production of embodied space by focusing on the relations between place and memory. Beginning with a consideration of how wearable technologies enable new spatial practices within the constructed order of the city, we develop a conceptual framework to understand these spatial practices by returning to the rhetorical art of memory and the building of memory palaces. The art of memory, exemplified by memory palaces, offers a rhetorical resource for understanding how smartphones as wearable technologies may be incorporated—that is, brought into the body, as integral to the production of embodied spatial memories. We argue …
Surviving The Conflict Of Self- Inflicted Organizational Crises, Andrew S. Pyle
Surviving The Conflict Of Self- Inflicted Organizational Crises, Andrew S. Pyle
Publications
Social media platforms provide channels for both individuals and organizations to engage with global audiences. A successful social media message can reach millions, and shape the way publics view a particular person, group, or cause. As organizations become more engaged with publics through social media platforms, a new area of organizational risk has also developed. It is possible for an organization to create a self-inflicted crisis through the unintentional transmission of a poorly worded or ill-conceived social media message. This type of self-induced crisis event creates organizational conflict that must be managed quickly. This chapter explores three cases of organizational …