Open Access. Powered by Scholars. Published by Universities.®
Articles 1 - 2 of 2
Full-Text Articles in Entire DC Network
The Public Relations Practices Of Directors Of Institutes Of Religion Of The Church Of Jesus Christ Of Latter-Day Saints In California, 1974-75, Ronald Charl Louw
The Public Relations Practices Of Directors Of Institutes Of Religion Of The Church Of Jesus Christ Of Latter-Day Saints In California, 1974-75, Ronald Charl Louw
Theses and Dissertations
Seventy-five directors of the Institutes of Religion of The Church of Jesus Christ of Latter-day Saints in California, responded to a questionnaire regarding their public relations' practices. Institute directors with formal training in public relations utilized more practices, an average of 30.4, than directors without formal training who used an average of 26.9 practices. Institute directors in different locations (divisions) did not differ in the average number of practices used. Seventeen percent of the directors had structured public relations' programs. Directors emphasized more frequently public relations practices relating to priesthood leaders (72 percent) and students (67 percent) than practices relating …
An Analysis Of References To The Church Of Jesus Christ Of Latter-Day Saints In General Magazines Of The United States During Selected Periods Between 1847 And 1953, Herbert Newel Morris
An Analysis Of References To The Church Of Jesus Christ Of Latter-Day Saints In General Magazines Of The United States During Selected Periods Between 1847 And 1953, Herbert Newel Morris
Theses and Dissertations
This study was proposed to analyze articles referring to the Church of Jesus Christ of Latter-day Saints in the national magazine press. A "symbol coding" form of content analysis was used, in which each pertinent word or name was categorized, counted as indulgent or deprivatory and classified as to the thematic nature of the text.