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The Potential Of Erin Brokovitch To Introduce Organizaitonal Behavior Topics, J. Benjamin Forbes, Jonathan E. Smith Dec 2007

The Potential Of Erin Brokovitch To Introduce Organizaitonal Behavior Topics, J. Benjamin Forbes, Jonathan E. Smith

Organization Management Journal

Real organizational behavior is rich, and messy, and emotional, and at times painful, but at other times immensely rewarding. The movie, Erin Brockovich, captures this richness and provides an exciting means to introduce a variety of individual or micro- organizational behavior concepts (such as perception, personality, and motivation) typically covered at the beginning of the Organizational Behavior course. In this paper, we describe the use of the film, including a takehome viewing assignment, an in-class assignment, a description of clips and comments for in-class use, and suggestions for the types of issues to discuss in relation to the major topics …


Voicing Complaints In The Public Arena, Leo Wayne Jeffres, Guowei Jian, David Atkin Jan 2007

Voicing Complaints In The Public Arena, Leo Wayne Jeffres, Guowei Jian, David Atkin

Communication Faculty Publications

This study draws on several literatures--the Tichenor et al. (1980) pluralism model stressing community constraints, the spiral of silence literature stressing the importance of the climate of communication, and the currently popular emphasis on democratic discussion in the "public sphere." In the Tichenor et al. (1980) model, media stress consensus and avoid conflict in more homogeneous communities. Here we extend the issue to question whether community characteristics affect perceptions of the climate of communication and one's comfort in voicing complaints in public. The results present some support for existing theory as well as some contradictions.


Perceived Influence Of The Portrayal Of Women In Beauty And Fashion Magazines On Body Image, Melissa Shrader Jan 2007

Perceived Influence Of The Portrayal Of Women In Beauty And Fashion Magazines On Body Image, Melissa Shrader

Electronic Theses and Dissertations

This investigation examines how women perceive that magazines influence the body image of self and others. Seventeen audio-taped in-depth interviews were conducted with college women who read beauty, fashion, and grooming magazines frequently. These interviews were transcribed, coded, and analyzed and the data developed into topics of importance. The findings indicated that informants perceived other women were influenced more by images of women in the media than they themselves were influenced. However, informants did not advocate behavior changes for others or hold pro-censorship attitudes. Other findings include favorable perceptions of magazines utilizing larger sized fashion models, negative attitudes towards advertising, …