Digital Commons Network^™

Trait Differences In Gender In Technology Use And Study Habits Of Rural Community College Students, Phillip Marc Wilson

Graduate Theses and Dissertations

The purpose for conducting the study was to explore the trait differences by gender of the study habits and technology use patterns of rural community college students. Significant research and data presently exists at the university level specific to study habits and technology use, but little research had been conducted targeting those topics in a rural community college setting.

The following questions guided the research:

1. What were the study habits of rural community college students?

2. How did rural community college students use technology?

3. Were there significant differences, by gender, in the study habits of rural community college …

Me, Myself, & Identity Online: Identity Salience On Facebook Vs Non-Virtual Identity, Nathalie N. Delise

University of New Orleans Theses and Dissertations

Many Social Networking Sites have come and gone over the past decade, but Facebook continues to grow in popularity. Facebook is designed to connect people to one another through virtual networks of “friends” where members participate in the presentation of self virtually- through profile creation, maintenance, and exchanges of content. Social Networking Sites create a location for identity formation and projection that is similar, yet distinct, from face-to-face interactions. Facebook offers a unique avenue for people to control their presentation of self, while maintaining reflexive features. This study this study explores the notion of a particular “Facebook role” while specifically …

Capturing Attention: Advertising In The Internet Age, Tara Crane, Elise Weisengoff

Honors Theses

It is crucial for the advertisement industry to know whether or not their commercials work. According to ComScore.com, 45 percent of Americans see video ads online, for a total of more than 1.7 billion minutes in January alone. Hulu.com accounts for 26 percent of video advertisement views, with 1.1 billion views in January (2011). Companies spent $72 billion in online advertising in 2010, according to ZenithOptimedia.com. That number is projected to increase 8 percent in the next two years. Therefore positive results are critical for business and financial success. This study will attempt to analyze data collected from the generation …

Disconnected: College Freshmen Experience Communication Without Technology, Lacey Myers

Honors Theses

We are in a technological revolution, where “Generation Next” is surviving and thriving in a digital world. New and improved methods of communication through technology have altered the way we live and communicate. Today’s young adults, who have grown up with personal computers, cell phones and the internet, are living in a whirlwind of innovation and advancement “and are now taking their place in a world where the only constant is rapid change” (Pew Research Center, 2007). They cannot remember or imagine a world without such advanced technology. Modes of digital communication such as the cell phone, internet, and social …

This Is The Art Form: Examining Concept Albums' Methods Of Constructing Meaning In The Digital Age, Mario Alonzo Dozal

Open Access Theses & Dissertations

This study examined how the communicative characteristics of concept albums (music albums that center on a specific theme) have been adapted from a traditional physical form to exist in the digital age. Using three rock concept albums, this study examined how three different formats (vinyl, audio compact disc, and digital download) of the same concept album communicated the overall theme of the album to listeners, and also examined the advantages and disadvantages of each format. Additionally, using discursive analysis, this study sought to expand the academic literature on concept albums by examining the role that supplementary material plays in helping …

Principals And Technology: A Case Study Of The Use And Perceived Effectiveness Of Technology To Communicate With Constituents, Bonnie Ann Allman

Theses, Dissertations and Capstones

Among the many qualities or attributes that serve as the framework for school leadership development programs, communication is repeatedly noted as being an important facet of the administrative leader’s repertoire (Finch, Gregson & Faulkner, 1992; Gougeon, 1991). It is not enough for a leader to be concerned only about communicating with constituents; it is essential that the leader also considers the effectiveness of this communication (Gougeon, 1991). The consolidation of schools in West Virginia over the past forty years has placed more importance on the ability of a principal to communicate with staff, other administrators, students, parents and communities. Each …