Open Access. Powered by Scholars. Published by Universities.®

Digital Commons Network

Open Access. Powered by Scholars. Published by Universities.®

Articles 1 - 5 of 5

Full-Text Articles in Entire DC Network

Drag: Spectacle,Transformance, And The Construction Of Gender Utopia, Tyler J. Henry May 2017

Drag: Spectacle,Transformance, And The Construction Of Gender Utopia, Tyler J. Henry

Undergraduate Honors Theses

We live in a world of constant performance. Simultaneously being performer and audience, we navigate every day situated in the suspension of disbelief due to society’s spectacle. We are continuously enacting, evaluating, providing feedback, and adjusting in order to perform just well enough to be accepted into mainstream society. Gender is often understood and constructed in rigid binaries where performing too much or too little can lead to exclusion from acceptance into society. However, there are some who purposefully perform in order to criticize the binaries and cultivate an area of limbo between masculine and feminine. I am referring to …


Co-Constructing A Mother, Alana Claxton May 2017

Co-Constructing A Mother, Alana Claxton

Undergraduate Honors Theses

This project seeks to understand the construction of a personal narrative concerning a primary parental figure using the process of collaborative autoethnography. In order to properly encapsulate the author’s lived experience, primary influential factors were considered imperative in allowing for a fuller representation. Thus, the author’s story joins those of her siblings to highlight the paradoxical process inherent in unearthing one’s singular perception. This project primarily aims to explore the complexity of autoethnography while simultaneously interrogating the cultural discourse surrounding motherhood and academic writing. By having a close and personal understanding of the subject matter as well as the research …


Examining Snapchat: Narcissistic Tendencies Of Core Users, Austin Philpott, Susan Waters May 2017

Examining Snapchat: Narcissistic Tendencies Of Core Users, Austin Philpott, Susan Waters

Undergraduate Honors Theses

This study aims to establish current levels of narcissistic tendencies among the major Snapchat demographic, 18 to 34-year-olds in the United States. Like the Raskin and Terry 40-item Narcissistic Personality Inventory, commonly referred to as NPI-40, the present survey utilized a smaller variant with 16 items, known as NPI-16, for participants. This study may provide indications for further research and advertising techniques using social media, specifically Snapchat.


A Theoretical Application Of Metaphor Research To The Film Industry, Michael J. Stanton May 2017

A Theoretical Application Of Metaphor Research To The Film Industry, Michael J. Stanton

Undergraduate Honors Theses

This paper explores the value of using metaphor based marketing research methods (most notably Zaltman Metaphor Elicitation Technique) in the development and green-lighting processes of filmmaking. A review of literature reveals that even large blockbuster films lack any marketing research employed in the developmental stage. Audiences are extremely difficult to analyze when considering something as abstract and subjective as what makes a “good” film. Metaphor based marketing research methods (e.g. ZMET) offer a solution by examining the minds of consumers through language markers called metaphors. Using a metaphor based marketing technique early in a film’s development process may help to …


Fandom, Racism, And The Myth Of Diversity In The Marvel Cinematic Universe, Ashley S. Richardson Apr 2017

Fandom, Racism, And The Myth Of Diversity In The Marvel Cinematic Universe, Ashley S. Richardson

Undergraduate Honors Theses

The Marvel Cinematic Universe is currently one of the most commercially successful entertainment brands in American popular culture, with a range of film franchises and television series under its banner. Although the brand maintains its popularity with various demographics, the casting choices in Doctor Strange (2017) generated controversy among Marvel fans and critics alike for excluding people of color or reducing them to villains and sidekicks. This thesis examines the online commentary surrounding the casting and marketing of Doctor Strange to evaluate how social media users on Reddit, Tumblr, and Twitter come to understand race and gender through the Marvel …