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The Idea Model: Designing Earthquake Early Warning Messages Using Instructional Risk Communication, Nigel D. Haarstad
The Idea Model: Designing Earthquake Early Warning Messages Using Instructional Risk Communication, Nigel D. Haarstad
Theses and Dissertations--Communication
The goal of risk communication is to inform people about the risks they face and to encourage them to take appropriate action in response to that threat. To achieve this goal, risk communication scholars continuously examine the messages surrounding crises and disasters, and engage in message-testing to evaluate theory-driven message designs. Recent communication scholarship recommends that messages should including instructing information (Coombs, 2012), and should take into consideration established pedagogy based on instructional communication research (Sellnow & Sellnow, 2010). This dissertation continues to build on research which applies instructional communication scholarship to risk communication messaging. Using message-testing, this dissertation examined …
The Challenges Of Communicating Low Probability And High Consequence Risk: Recommendations For Earthquake Pre-Crisis And Emergency-Risk Communication, Emina Herovic
Theses and Dissertations--Communication
The Crisis and Emergency-Risk Communication (CERC) model is effective in providing communication recommendations for public health agencies and shows potential for use by other agencies with similar crises characterizations. The current study explores the challenges of earthquake scientists in communicating earthquake risk during the pre-crisis stage in order to grasp experts’ experience and gain insight into the complex and multifaceted world of communicating earthquake risk. The researcher integrates the in-depth knowledge with the recommendations of the pre-crisis stage of the CERC model. This study employs qualitative interviewing with earthquake scientists (N = 21) from the Southern California Earthquake Center …