Open Access. Powered by Scholars. Published by Universities.®
Articles 1 - 2 of 2
Full-Text Articles in Entire DC Network
The Influence Of Trait Anxiety On Information Processing: An Elaboration Likelihood Study, Michael Appelbaum
The Influence Of Trait Anxiety On Information Processing: An Elaboration Likelihood Study, Michael Appelbaum
Electronic Theses and Dissertations
This study explored the influence of trait anxiety on information processing in persuasive situations, and investigated cognitive load as a mediator of this relationship. The research presented was based off DeBono and McDermott's (1994) framework for exploring trait anxiety and persuasion. The theoretical lens used to explore information processing, the elaboration likelihood model (Petty & Cacioppo, 1986) posits that motivation and ability are necessary components to elaborate on a message. However, very little research has addressed ability variables like trait anxiety. I predicted that students high in trait anxiety would be persuaded by the attractiveness of the source (peripherally) whereas …
An Investigation Of High Anxiety Verbal Behavior, John W. Wright
An Investigation Of High Anxiety Verbal Behavior, John W. Wright
Retrospective Theses and Dissertations
No abstract provided.