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Zika Message Analysis, Alexandria Phipps
Zika Message Analysis, Alexandria Phipps
Master's Theses
The following study employs the Extended Parallel Processing Model and Theory of Planned Behavior to understand how to create health messages with the greatest influence on individuals’ behavioral intent to adopt mosquito-borne virus protection behaviors. The study employs a 2 (susceptibility) x 2 (self-efficacy) factorial design, evenly distributing the participants between four messages (N=186). Although the selfefficacy manipulation was ultimately unsuccessful, the findings highlighted the significance of perceived susceptibility on one’s intent to adopt protective behaviors. The results exemplify the importance of the theoretical critical point of the EPPM, where danger control shifts to fear control, and the importance of …
The Road To Recovery: Injured Athlete's Perspectives On Recovery Through Social Support, Brooke Kuhn
The Road To Recovery: Injured Athlete's Perspectives On Recovery Through Social Support, Brooke Kuhn
Master's Theses
Injured athletes’ perspectives on different aspect of their recovery process were analyzed using concepts such as social support, responsiveness, and self-disclosure based on three different sources: coaches, trainers, and teammates. 39 participants were used for this study. With an age range from 18-44 years old, the participants are both current college and former college athletes. Many of them ranged from the different types of sports played and at different divisional levels. 82.1% of participants were Caucasian, 12.8% were African American, and 5.1% selected other as their ethnicity. The results exemplify, through linear regression, that trainers are the most effective source …