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A Cross-Cultural Comparison Of Perceptions By Public Relations Practitioners In The United States And Germany, Leila Schmidt
A Cross-Cultural Comparison Of Perceptions By Public Relations Practitioners In The United States And Germany, Leila Schmidt
Theses and Dissertations
In our globalized world, becoming aware of the interdependence between public relations and culture becomes more and more important. This cross-cultural study combines an emic and etic approach to explore how PR practitioners in two individualistic countries, the United States of America and Germany, experience and perceive the impact of culture on their practice, specifically the development of campaigns. To understand the broader image, the study incorporates Hofstede’s (2009) cultural dimensions; to examine similarities and differences in terms of cultural nuances, the study relates to Spitzberg’s (2015) intercultural communication competence. The participants consisted of sixteen male and female PR practitioners …
The Byline Of Europe: An Examination Of Foreign Correspondents' Reporting From 1930 To 1941, Kerry J. Garvey
The Byline Of Europe: An Examination Of Foreign Correspondents' Reporting From 1930 To 1941, Kerry J. Garvey
Theses and Dissertations
This thesis focuses on two of the largest foreign correspondents’ networks the one of the Chicago Tribune and New York Times- in prewar Europe and especially in Germany, thus providing a wider perspective on the foreign correspondents’ role in news reporting and, more importantly, how their reporting appeared in the published newspaper. It provides a new, broader perspective on how foreign news reporting portrayed European events to the American public. It describes the correspondents’ role in publishing articles over three time periods- 1930 to 1933, 1933-1939, and 1939 to 1941. Reporting and consequently the published paper depended on the correspondents’ …