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Framing Of Business In China: East Vs. West, Xueyi Li Dec 2013

Framing Of Business In China: East Vs. West, Xueyi Li

Electronic Theses and Dissertations

China is one of the largest and most promising markets for new global business ventures. This exploratory research investigates the current news-related themes regarding business in China by comparing news originating from eastern countries to western countries. This study applied agenda-setting and framing theoretical frameworks. A mixed-method approach of both qualitative and quantitative content analyses was used to generate key themes and their related concepts. The results indicate some thematic similarities as well as differences in agenda and news framing between eastern and western news samples. This exploratory study contributes to agenda-setting and framing literature as well as by creating …


Technology Use In Rural Appalachia: A Pilot Study Of The Implications For Pediatric Behavioral Health, Courtney E. Lilly Dec 2013

Technology Use In Rural Appalachia: A Pilot Study Of The Implications For Pediatric Behavioral Health, Courtney E. Lilly

Electronic Theses and Dissertations

Technology is a promising means for increasing rural individuals’ access to behavioral healthcare. However, the range of technology use in rural areas is currently unknown. The aims of this study were to examine the use of technology in rural areas, the relationship between technology use and willingness to access pediatric mental health services via videoconferencing, and this relationship within the context of other critical variables linked to service uptake. Data were collected at 2 pediatric primary care clinics. While no significant relationship was found between technology use and willingness to use videoconferencing, a significant relationship emerged between previous service seeking …


Native American Empowerment Through Digital Repatriation, Michelle L. Fitch Dec 2013

Native American Empowerment Through Digital Repatriation, Michelle L. Fitch

Electronic Theses and Dissertations

Following the Enlightenment, Western adherence to positivist theory influenced practices of Western research and documentation. Prior to the introduction of positivism into Western scholarship, innovations in printing technology, literary advancements, and the development of capitalism encouraged the passing of copyright statutes by nation-states in fifteenth century Europe. The evolution of copyright and positivism in Europe influenced United States copyright and its protection of the author, as well as the practice of archiving and its role in interpreting history. Because Native American cultures practiced orality, they suffered the loss of their traditional knowledge and cultural expressions not protected by copyright. By …


News Media Framing Of Gay Teen Suicide And Bullying, Averie Alese Greene May 2013

News Media Framing Of Gay Teen Suicide And Bullying, Averie Alese Greene

Electronic Theses and Dissertations

This study examined patterns of framing in newspaper articles that mention gay teen suicide, gay bullying, and the "It Gets Better" campaign. A content analysis of randomly selected newspaper articles from 2009-2011 was performed. After presenting the frequency of content themes, emergent patterns are discussed. The most consistent theme--an evasive frame-- occurred with regard to homophobia, heterosexism, and meaningful solutions to anti-gay bullying. The day-to-day discrimination that LGBTQ people face was rarely addressed; instead, hot-button political topics such as same-sex marriage and "Don't Ask, Don't Tell" were presented as signs of social progress. This research shows the importance of media …


Content Analysis: U.S. Newspaper And Social Media Portrayal Of President Obama In Association With The Killing Of Osama Bin Laden During The 2012 Presidential Election Year, Whitney Y. Thomas May 2013

Content Analysis: U.S. Newspaper And Social Media Portrayal Of President Obama In Association With The Killing Of Osama Bin Laden During The 2012 Presidential Election Year, Whitney Y. Thomas

Undergraduate Honors Theses

In a broad sense, public relations is the communication between an organization and its audience. Public relations helps create and maintain a relationship between the two. When an organization experiences a success or failure public relations is put into place to help rally public support.

The intent of this thesis aims to determine the tone of President Obama in U.S. newspapers and social media in association with the capturing and killing of terrorist Osama bin Laden.

This thesis examines a variety of U.S. newspapers by region and social media. Newspaper articles related to the topic were retrieved from six regional …


Framing The 2012 Olympics: A Content Analysis Of International Newspaper Coverage Of Female Athletes, Jessica Giuggioli May 2013

Framing The 2012 Olympics: A Content Analysis Of International Newspaper Coverage Of Female Athletes, Jessica Giuggioli

Electronic Theses and Dissertations

The present content analysis was designed to identify the representation of female athletes in the media during the 2012 London Olympics. Coders analyzed 617 mentions of male and female athletes in order to determine the quantity and quality of coverage during the 2012 Olympics. The research mostly supported previous literature concerning the depiction of female athletes in the media, as the study revealed an imbalance in the quantity and quality of coverage of male and female athletes in newspapers. The frequency of mentions of female athletes was lower than the frequency of mentions of male athletes. Furthermore, female athletes were …


Julian Assange: A Content Analysis Of Media Framing In Newspapers Around The World, Meylin K. Menjivar Andrade May 2013

Julian Assange: A Content Analysis Of Media Framing In Newspapers Around The World, Meylin K. Menjivar Andrade

Electronic Theses and Dissertations

Researcher conducted a content analysis in order to examine how the media framed Julian Assange after the Ecuadorian government granted him political asylum at their embassy in London on August 16, 2012. Researchers compared 380 English and Spanish language newspaper articles from North America, Europe, Australia/New Zealand, Asia, and Latin America to examine regional differences in the way Assange was framed.

This study revealed that generally the tone toward Assange was mostly neutral or positive in all continents. Furthermore, European media gave more attention to Julian Assange than did media from North America or other continents.

Exploratory research revealed that …


Amanda Knox: A Content Analysis Of Media Framing In Newspapers Around The World, Deidre Freyenberger May 2013

Amanda Knox: A Content Analysis Of Media Framing In Newspapers Around The World, Deidre Freyenberger

Electronic Theses and Dissertations

Newspaper coverage can have a positive or negative impact on the image of an individual. This study examined the framing of Amanda Knox in newspapers published worldwide during the 4 years Knox was imprisoned in Italy. An American foreign exchange student, Knox was studying in Italy when her roommate was murdered. A content analysis of 500 major world newspapers was conducted. The study’s purpose was to determine the tone, story placement, and page placement of each mention of Amanda Knox. Newspaper articles associated with the topic were retrieved from the LexisNexis database and analyzed. The results showed that mentions of …


Preventing Skin Cancer In Adolescent Girls Through Intervention With Their Mothers, Mary K. Baker May 2013

Preventing Skin Cancer In Adolescent Girls Through Intervention With Their Mothers, Mary K. Baker

Electronic Theses and Dissertations

Indoor tanning (IT) before the age of 35 increases one’s risk for melanoma by 75%, and epidemiological data show a 6.1% annual increase in the incidence of melanomas in white women younger than age 44 in the US. Population-based studies reveal that 15% of adolescents and 8% to 14% of their primary caregivers have engaged in IT in the past year.

The compelling case for IT being a significant risk factor for melanoma, together with the high rates of IT in teen girls and their mothers, provided a strong rationale for conducting an antitanning intervention directed at mother-daughter dyads. This …


The Effect Of Political Advertising On Perceived Bias And Credibility Of Online News Stories, Salma M. Ayad May 2013

The Effect Of Political Advertising On Perceived Bias And Credibility Of Online News Stories, Salma M. Ayad

Electronic Theses and Dissertations

This study was an investigation of the effect of political advertising on readers’ perceived bias and credibility of an online news article based on participants’ political leanings. Media priming and the hostile media effect were the theoretical underpinnings. Participants were asked to read an unbiased news article placed alongside 3 advertisements. Participants were put into 1 of 3 conditions — right-leaning advertisements, left-leaning advertisements, or neutral advertisements. They then answered questions about the perceived bias and credibility of the article and their own political affiliation. The researchers hypothesized that left-leaning individuals would perceive the article with right-leaning advertisements as biased …