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How Social Media Affect The Social Identity Of Mexican Americans, Kaitlin Eve Felsted Dec 2013

How Social Media Affect The Social Identity Of Mexican Americans, Kaitlin Eve Felsted

Theses and Dissertations

This is a thesis conducted qualitatively using the Grounded Theory approach where in-depth interviews were conducted with 12 legal Mexican Americans in order to understand how social media affect Mexican Americans' social identity. This effect was understood by discovering the relationships between social identity theory and integration. Results showed that Mexican Americans felt that social media helped them with their English skills and connected them to their friends and family in Mexico. Mexican Americans were able to use social media to connect to their in-group community, and Mexican American community leaders were able to connect Mexicans to their in-group within …


The Rise Of Humor: Hollywood Increases Adult Centered Humor In Animated Children's Films, Chelsie Lynn Akers Jul 2013

The Rise Of Humor: Hollywood Increases Adult Centered Humor In Animated Children's Films, Chelsie Lynn Akers

Theses and Dissertations

Children's animated films have held a lasting influence on their audiences since the rise of their popularity in the 1980s. As adults co-view such films with their children Hollywood has had to rewrite the formula for a successful animated children's film. This thesis argues that a main factor in audience expansion is adult humor. The results show that children's animated films from 2002-2013 are riddled with many instances of adult humor while earlier films from 1982-1993 use adult humor sparingly. It is clear that over the years the number of adult humor occurrences has consistently increased. Furthermore, this research shows …


Adapt, Adopt Or Create New Approaches? Albania And The Question Of An Emerging Country In The Field Of Public Relations, Jetmira Karanxha Jun 2013

Adapt, Adopt Or Create New Approaches? Albania And The Question Of An Emerging Country In The Field Of Public Relations, Jetmira Karanxha

Theses and Dissertations

The purpose of this thesis is to provide a description of the emerging state of the public relations field in Albania under the framework and influence of four main public relations worldviews including persuasive/marketing, relationship management, community building, and personal influence. This study seeks to give insights into how an emerging country in the field of public relations approaches the development of the field; whether it adapts, adopts or creates new practices. The research design proposed by the author aims to shed some light on possible theoretical meanings and themes that could be developing in countries where the field of …


The Influence Of Media On Himba Conceptions Of Dress, Ancestral And Cattle Worship, And The Implications For Culture Change, Austin Sterling Cameron Mar 2013

The Influence Of Media On Himba Conceptions Of Dress, Ancestral And Cattle Worship, And The Implications For Culture Change, Austin Sterling Cameron

Theses and Dissertations

For the Himba, deeply embedded cultural symbols—traditional daily way of life, traditional beliefs about the sacredness of cattle, and religious beliefs of ancestral worship—are of ancient origin and have been retained in their culture throughout all of recorded history. While they still exist in Himba society today, some scholars have observed a potential widespread generational shift in adherence to these core cultural values and beliefs. This study presents the findings of 41 in-depth interviews with members of the Himba tribe in northern Namibia—specifically Opuwo and Otutati—ages 18 to 65. It examines the degree to which cultural differences are emerging as …


Blogging In Defense Of Themselves: Social Media Implications For Rhetorical Criticism And The Genre Of Apologia, Ramona Dee Wheeler Mar 2013

Blogging In Defense Of Themselves: Social Media Implications For Rhetorical Criticism And The Genre Of Apologia, Ramona Dee Wheeler

Theses and Dissertations

The advent of social media has provided an arena where barriers to entry are low. Individuals may persuade, question others and defend both their philosophies and their actions. This study examines the classic role of rhetorical criticism as it may apply in new media venues. A blog written by a public figure was examined through a synthesis of rhetorical criticism analyses derived from Ware and Linkugel, Vartabedian, and Downey. Four strategies and associated positioning in the practice of apologia were identified in selected blog posts, indicating the genre of apologia applies to social media apologies and extends the genre of …