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Communication

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Andrews University

Theses/Dissertations

2018

Social Media

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Investigating The Effects Of Popularity On Comment Civility: A Youtube Case Study, Isaac Smith Nov 2018

Investigating The Effects Of Popularity On Comment Civility: A Youtube Case Study, Isaac Smith

Honors Theses

This study will explore the connection between the civility of internet comments and their popularity- through the example of two YouTube videos. By using a combination of manual review and computer analysis, to help readers discover if video popularity has a negative effect on comment civility. Findings also examined correlations between factors that indicate civility, while also including examples of notable and intriguing comments found during this study.