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Where The Sidewalk Ends: A Call To Action For Investigating The Impact Of The Covid-19 Pandemic On Fans And Consumers, Cody T. Havard
Where The Sidewalk Ends: A Call To Action For Investigating The Impact Of The Covid-19 Pandemic On Fans And Consumers, Cody T. Havard
Findings in Sport, Hospitality, Entertainment, and Event Management
The current topical essay addresses the need for future researchers to investigate the impact of the COVID-19 Pandemic on consumers, fans, and supporters, and how organizations adapted to the health crisis. Specifically, background and ideas for research regarding the impact of COVID-19 are presented for the areas of sport, entertainment, hospitality, and event management.