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Business

University of North Dakota

1984

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Influence Of Physically Attractive People On Consumers In Advertising, Rick W. Caylor Dec 1984

Influence Of Physically Attractive People On Consumers In Advertising, Rick W. Caylor

Theses and Dissertations

When meeting another person for the first time, the most prominent factor in formulating an impression is the person's physical attractiveness. It has been stated that "A person's physical appearance, along with his sexual identity, is the personal characteristic most obvious and accessible to others in the social interaction" (Dion, Berscheid, and Walster 1972). There are numerous studies in this area and they will be examined and analyzed with respect to their immediate and long-term implications within the marketing and advertising arenas of the business world.


The Changing Role Of Data Processing In The Business Firm, Ernesto Rosado Oct 1984

The Changing Role Of Data Processing In The Business Firm, Ernesto Rosado

Theses and Dissertations

No abstract provided.


Chapter 11 Reorganization: Creative Management Or An Abusive Of The System?, William R. Zilliot Jul 1984

Chapter 11 Reorganization: Creative Management Or An Abusive Of The System?, William R. Zilliot

Theses and Dissertations

Recent developments within the Bankruptcy Court system are controversial. Several of the largest corporations in the United States are currently undergoing reorganization. To some companies, Chapter 11 is the only way out of staggering debt, to others Chapter 11 is a means to stall liability suits, and to still others Chapter 11 represents a way to force wage concessions in the place of honoring union contracts. The entire Bankruptcy Court system itself has been successfully challenged as being Unconstitutional, and continues to operate only by a special dispensation from Congress.

When these developments are placed in an historical context, they …