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Like What You See? The Influence Of Program Assortment Organization And Viewing Motivation On Video-On-Demand Consumption, Boram Nam Feb 2018

Like What You See? The Influence Of Program Assortment Organization And Viewing Motivation On Video-On-Demand Consumption, Boram Nam

Dissertations, Theses, and Capstone Projects

This research investigates the effect of program assortment organization and consumers’ viewing motivation on Video-on-Demand (VOD) consumption. In doing so, we examine the formation of viewers’ choice set and product interests in the context of the largely unexplored VOD marketplace. Specifically, we test the interaction between program assortment organization and the specificity of consumers’ motivation toward content for viewing on VOD to show that the size of choice set increases when program assortment is organized by content (genre) vs. a non-content specific alternative (recommendation) among consumers with an activity-focused (vs. content-focused) viewing motivation. We also provide preliminary evidence that consumer …


Zero Textbook Cost Syllabus For Psy 4185 (Psychology Of Training And Development), Michael Covell Jan 2018

Zero Textbook Cost Syllabus For Psy 4185 (Psychology Of Training And Development), Michael Covell

Open Educational Resources

This course is designed to provide students with an understanding of training and development as a tool for improving organizational performance. Topics include (a) understanding the components of a needs analysis; (b) designing training programs to capitalize on our current understanding of how adults learn; (c) understanding training and development within the context of the modern workplace; and (d) understanding how to evaluate the utility of training and development interventions.


Implementing A Healthy Diet In The Intellectual Disability Residential Community, Stephanie Michelle Shelton Jan 2018

Implementing A Healthy Diet In The Intellectual Disability Residential Community, Stephanie Michelle Shelton

Walden Dissertations and Doctoral Studies

The problem addressed in this study was how staff working in a residential agency for individuals with an intellectual disability (IID) make decisions about how to implement a healthy diet. The purpose of this study was to identify the influences on decisions made by staff on the meals they provided to their clients with an IID. The theory of planned was used to study the influences of attitude, subjective norms, and perceived behavior control on the meals provided for IID. The key research question explored how staff members make decisions. A qualitative case study design was used. The 12 participants …


The Performance Implication Of Obsessive Work Passion: Unpacking The Moderating And Mediating Mechanisms From A Conservation Of Resources Perspective, Dejun Tony Kong, Violet T. Ho Jan 2018

The Performance Implication Of Obsessive Work Passion: Unpacking The Moderating And Mediating Mechanisms From A Conservation Of Resources Perspective, Dejun Tony Kong, Violet T. Ho

Management Faculty Publications

Work passion is an important determinant of work performance. While harmonious work passion (HWP) shows its consistent predictive value, obsessive work passion (OWP) appears to have a mixed relationship with work performance. To address this puzzle, we integrate research on OWP and emotional exhaustion with conservation of resources (COR) theory. Specifically, we argue that OWP determines emotional exhaustion, whose relationship with work performance is attenuated by leader-member exchange (LMX). By conducting a field study with a sample of 262 U.S. employees, we found supportive evidence, even when controlling for psychological detachment from work. The findings somewhat reconcile the inconsistent results …