Digital Commons Network^™

Diversity Team Building: Impact On Virtual Team Performance, Nina C. Magpili-Smith

Engineering Management & Systems Engineering Theses & Dissertations

Although organizations have addressed diversity issues at the organizational-level with resulting positive employee outcomes, lack of scholarly attention to team-level interventions remain. Team-level interventions would benefit organizations more directly as they address issues directly related to task accomplishment. Since diversity may lead to negative performance results for teams, a team building intervention based on the latest empirical research was developed and tested to address the potential performance losses associated to diversity in decision-making teams. The team building intervention provides six crucial elements, namely (1) direct experience of how deep-level team diversity affect team dynamics, (2) diversity education, (3) cultivation of …

The Effect Of Using Social Media Marketing On Customer Engagement In The Public Sector: The Case Of The Zakat Fund, Sultan Faisal Ali Alremeithi

Theses

Social Media Sites (SMSs) are affecting a wide cross-section of marketing activities, including research, strategy formulation, advertising, promotions and sales. It is proposed that Social Media Sites (SMSs) are not only an addition to the modern marketer's toolkit, but mark an endemic and ecological change.

The purpose of this research is to investigate what antecedents determine a user's engagement with an account on a social media sites (SMSs).

Through their use, the social media have facilitated various business opportunities as well as providing the public sector with platforms through which organizations can engage current and future customers. Still, the huge …

What To Do Amid Disruption? Ethical Climate And Trust As Determinants Of Virtual Team Member Effort, Kenneth Mullane

2017

Although the effects of ethical climate and trust on individual behavior have been investigated within organizations, understanding how this relationship unfolds within virtual teams has been largely overlooked. In response to this gap, I use social exchange theory to integrate research on ethical climate and trust to develop a model of individual virtual team member effort. Specifically, when virtual teams experience an event that disrupts existing work procedures and workflow, this can negatively affect levels of trust between teammates and jeopardize member contributions to the team. I argue that virtual team member perceptions of a caring (i.e., other-focused) ethical climate …

Personal Power And Trust As Mediators Of The Relationship Between Servant Leadership And Affective Organizational Commitment, George D. Bingham

HCBE Theses and Dissertations

This research was designed to investigate the potential mediating role of personal power and of trust in the relationship between servant leadership and affective organizational commitment. The research responds to calls for increased understanding of the mechanisms at work between leadership models and outcomes. Especially unique in the available literature is the quantitative study of the relationship between servant leadership and personal power. All of the constructs in the research model are based on existing instruments, including those developed for personal power (PP; Hinkin & Schriesheim, 1989; Raven, Schwarzwald, & Koslowsky, 1998), trust (T; Mayer & Gavin, 2005), servant leadership …

Trust In Union Leaders And Decline In Union Membership, Seth Ellery Francois

Walden Dissertations and Doctoral Studies

As of 2015, public opinion of the ethical and honesty standards of labor union leaders was low, with 36% of the public reporting a low or very low rating, and only 18% reporting high or very high ratings. Grounded in leadership behavioral theory, the purpose of this correlation study was to examine the relationship between union members' perceptions of union leadership consideration, union members' perceptions of leadership initiation of structure, and union members' perceptions of leadership trust. Forty-four union members completed a brief demographic survey, the Leader Behavior Description Questionnaire XII, and the Trust and Employee Satisfaction Survey. The results …

Communication Strategies Used During Organizational Change In A Health Care Organization, Amber Rose Smith

Walden Dissertations and Doctoral Studies

More than 4.9 million businesses exist in the United States, and leaders within these businesses have to acclimate to change. Clear and effective communication is vital to the success of an organization. According to scholars and health care leaders focusing on strategies to communicate change during organizational change is a critical aspect of sustainability and profitability. The conceptual framework of this study was communication theory. The purpose of this single case study was to explore successful strategies that some health care leaders used to communicate during organizational change in a health care organization in El Paso, Texas. The data collection …

A Consumer-Based Brand Equity Model For The Luxury And Upscale Hotel Sector, Hairong Shan

Theses: Doctorates and Masters

Luxury and upscale hotels, in common with businesses in other service industries and more broadly, seek to develop a strong brand that will contribute to a long-term competitive advantage. However, research on consumer-based brand equity in luxury and upscale hotels is limited. Therefore, the current research, based on fundamental theories of brand equity development established in the packaged goods and the service industries including hotels, has developed a consumer-based brand equity model for the luxury and upscale hotel sector.

A mixed methods research design was employed. A qualitative study was first conducted using focus groups with the data being content …