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Rescuing Relationships: Toward An Understanding Of Exchange Relationship Disruption And Recovery, Matthew Mark Lastner
Rescuing Relationships: Toward An Understanding Of Exchange Relationship Disruption And Recovery, Matthew Mark Lastner
LSU Doctoral Dissertations
Research investigating business-to-business (B2B) exchange supports the position that cultivating strong exchange relationships is vital to the long-term success of both parties involved in an exchange. However, while much is known about how exchange relationships are developed and organized to yield maximum benefits for buyers and sellers, very little research has been advanced to understand how B2B exchanges experience disruptive events and what impact disruptions have on the long-term health of these relationships. Across three essays, this dissertation utilizes a multi-method approach to examine the nature and impact of disruptive events on inter-firm exchange relationships to address this shortcoming in …