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Viewing New Product Development Through The Real Options Lens: An Empirical Investigation Of The Market Reaction And The Role Of Contextual Factors, Vivek Shankar Natarajan Dec 2006

Viewing New Product Development Through The Real Options Lens: An Empirical Investigation Of The Market Reaction And The Role Of Contextual Factors, Vivek Shankar Natarajan

Marketing Dissertations

New product development is an important strategic decision for marketing managers. This study examined new product development related decisions by employing a real options framework. Specifically, new product development decisions are viewed as either an options creation or options exercise process. It evaluated the various types of new product decisions- development of new products, launching of new products, delaying launch of new products and exiting the market by using a real options lens. In doing so, the study sought to answer two research questions: 1. How does the market react to creation and exercise of real option? 2. How do …


Legally Speaking--John Doe And The Patriot Act, Bryan M. Carson Sep 2006

Legally Speaking--John Doe And The Patriot Act, Bryan M. Carson

DLPS Faculty Publications

No abstract provided.


Enterprise Resource Planning Productivity Function:The Impact Of Ceo Holdings And Horizon And Implementation Characteristics, Husain Yousef Alyousef Sep 2006

Enterprise Resource Planning Productivity Function:The Impact Of Ceo Holdings And Horizon And Implementation Characteristics, Husain Yousef Alyousef

Accounting Dissertations

The productivity of Enterprise Resource Planning (ERP) systems has been discussed in several other studies in the past decade. Those studies utilized several research methodologies, including case studies, surveys and archival data. The results were largely consistent with the theoretical predictions that ERP implementation enhances firm productivity. The only exceptions were the results of studies that were conducted using financial archival data as a measure of productivity. This study predicts that the exceptional findings of the previous studies in the ERP-productivity relationship are due to the failure to consider several important factors: CEO equity holdings and horizon, timing of the …


Determinants Of Adverse Usage Of Information Systems Assets: A Study Of Antecedents Of Is Exploit In Organizations, Aakash Taneja Aug 2006

Determinants Of Adverse Usage Of Information Systems Assets: A Study Of Antecedents Of Is Exploit In Organizations, Aakash Taneja

Business Administration Dissertations

Information systems assets are vital to the functioning and survival of organizations. Therefore, organizations expend many resources in protecting these assets. Organizations spent resources on technologies, policies, procedures, guidelines, user awareness, education, training and other protection mechanisms. Advancing technology and complexity of organizations make the protection of these assets a continuing challenge. Studies show that in spite of these efforts, the main reason for security failures in organizations is due to human behavior (Stanton et al. 2004). This study speaks for an enhanced behavioral model for the adverse usage of IS assets and addresses the factors that influence these behaviors. …


The Value Of Customer Co-Production In Developing New Products, Samar Mohammad Baqer Aug 2006

The Value Of Customer Co-Production In Developing New Products, Samar Mohammad Baqer

Marketing Dissertations

The concept of customer co-production has been mentioned in the marketing literature on several occasions. The lack of a clear definition and the poor operationalization in previous literature stimulated the interest to investigate it as a growing marketing concept. This dissertation investigated the perceived value of co-production in developing new products and found that it has an influence on customers' symbolic and functional reasons for purchase. In addition, the moderating effects of business communications and customers being classified classification as early adopters of innovation were found to be significant.


Graduate Business Education And Perceptions Of Employment Opportunities, Frederick Robert Buchanan Aug 2006

Graduate Business Education And Perceptions Of Employment Opportunities, Frederick Robert Buchanan

Business Administration Dissertations

The value of master's level business education has been previously studied primarily through cost/benefit analysis, generally confirming that MBAs make more money. This study addresses the large question of the value of business master's education by carving out a small area of interest. It looks at the relationship of individual differences to perceptions of organizational mobility, which is a precursor to voluntary turnover. Three research questions are investigated. The first question is the relationship of cognitive ability to perceived organizational mobility. Cognitive ability was not seen by itself to be significantly related to perceived organizational mobility. In conjunction with high …


Defined Benefit Pensions: Funding And Asset Allocation Choices, Melissa Susan Lind Aug 2006

Defined Benefit Pensions: Funding And Asset Allocation Choices, Melissa Susan Lind

Business Administration Dissertations

Because of their large size, defined benefit pension plans are an important component of U.S. corporate finances and capital markets. The value of pension plans comprises a sizable portion of the sponsoring firm's assets and impacts the sponsoring firm's profitability and risk. Plan funding status has a direct impact on firm earnings. Corporate sponsors of overfunded plans may reduce or eliminate cash contributions to the plan, improving earnings. In contrast, underfunded plans require large expedited contributions that lower earnings. Plan investment choices may magnify the effect of funding on earnings when markets are volatile and managers invest a greater portion …


Part-List Cuing Effects In Advertising: When Exposure To Some Advertisements Impairs Recall Of Same-Valenced Ads, Hieu Phuc Nguyen Jul 2006

Part-List Cuing Effects In Advertising: When Exposure To Some Advertisements Impairs Recall Of Same-Valenced Ads, Hieu Phuc Nguyen

Marketing Dissertations

This study represents the first empirical examination of the inhibitory effect of part-list cuing in emotional print advertisements. It was hypothesized that exposure to a subset of print advertisements as cues impairs recall of the uncued ads. Additionally, exposure to positive cues would only inhibit memory for positive uncued ads, and exposure to negative ads as cues would only impair memory for negative uncued ads. Exposure to neutral ads was expected to inhibit memory for positive, negative, and neutral uncued ads. The effects of emotional versus neutral ads were also tested in both an uncued recall task and a cued …


Effects Of Legitimacy, Agency, And Business Risk On Board Structure In Initial Public Offering Firms: The Moderating Impact Of Ceo Incentive Alignment, Ceo Power, And Stock Market Conditions, Yousuf Hamed Al-Busaidi May 2006

Effects Of Legitimacy, Agency, And Business Risk On Board Structure In Initial Public Offering Firms: The Moderating Impact Of Ceo Incentive Alignment, Ceo Power, And Stock Market Conditions, Yousuf Hamed Al-Busaidi

Business Administration Dissertations

Board structure is generally seen as a means for acquiring resources, monitoring managerial behaviors, and enhancing firm legitimacy. Further, it is believed that the capacity of the board of directors to accomplish the above would improve with increasing outsider ratio, separation of CEO/chairman positions, and increasing board size. Previous studies found that an independent board plays an essential role in the long-term success of the firm. The role of the board is even more crucial during the firm's transformation from a privately held to a public company (i.e., Initial Pubic Offering). This study investigated the influence of IPO firms' risk …


Antecedents And Effects Of Perceived Age Discrimination Against Employees Under 40, Eileen Kwesiga May 2006

Antecedents And Effects Of Perceived Age Discrimination Against Employees Under 40, Eileen Kwesiga

Management Dissertations

Over the past decade, much of the organizational literature has used age-associated stereotypes and the age context of jobs to explain the occurrence of age discrimination against older workers (e. g., Cleveland & Landy, 1983; Cleveland & Shore, 1992; Goldberg, Finkelstein, Perry & Konrad, 2004; Gordon, Rozelle & Baxter, 1988b; Rosen & Jerdee, 1976). However, legislation covering age discrimination and most of the management literature has overlooked the existence, significance, and effects of age discrimination against younger employees. Because previous age diversity research has overwhelmingly focused on older workers, younger workers are an important group about whom we know little. …


Place Attachment: An Investigation Of Environments And Outcomes In A Service Context, Elisabeth Deanne Brocato May 2006

Place Attachment: An Investigation Of Environments And Outcomes In A Service Context, Elisabeth Deanne Brocato

Business Administration Dissertations

Place attachment refers to the process of human-place bonding; the bonding process includes both physical and social ties formed within an environment. This dissertation engages in a detailed investigation of the dimensions of place attachment within a service environment by drawing on literature from human ecology, environmental psychology, sociology, services research and various other disciplines. The research seeks to establish place attachment as a multidimensional construct consisting of affective attachment, place identity, place dependence, and social bonds. These dimensions are first investigated through a place attachment scale development process. The construct of place attachment is further investigated in a services …


Incorporating An Affective Component To A Cognitive Model Of Brand Switching Barriers, Michael Thomas Richarme Apr 2006

Incorporating An Affective Component To A Cognitive Model Of Brand Switching Barriers, Michael Thomas Richarme

Marketing Dissertations

Customer retention is an important goal of business. It has been shown in a general model of brand switching that consumers utilize internal assessments of satisfaction and brand switching barriers to reach brand selection decisions. Satisfaction is a complex construct, and has been studied extensively for the past several decades. However, this construct only accounts for approximately a quarter of explained variance in the customer retention construct. Brand switching barriers have not been studied extensively, though they have recently been shown to account for up to 30 percent of variance in the same dependent construct. Thus, a better understanding of …


"When Are The Japanese Japanese?" Negotiating Japanese Cultural Identity In A Japan-Us Binational Organization, Noriko Yagi Jan 2006

"When Are The Japanese Japanese?" Negotiating Japanese Cultural Identity In A Japan-Us Binational Organization, Noriko Yagi

Scholarship and Professional Work - Business

Based on a seven-month ethnographic study in a Japanese subsidiary in the US located in Southern California, this research describes when the organization members categorized as the Japanese are Japanese. One of the purposes of the research is to challenge the widely held assumption in the body of international business research that every organization member from a certain nation is under the influence of the national culture all the time in terms of its impact on their behavior, cognition and emotive expressions. This research brings the assumption that an individual could have multiple cultural identities into the analysis. Under this …


Measuring Information Systems Delivery Quality., Johannes "Han" Reichgelt, Evan W. Duggan Jan 2006

Measuring Information Systems Delivery Quality., Johannes "Han" Reichgelt, Evan W. Duggan

Faculty Books

Currently, there is neither a commonly-accepted definition of information systems (IS) quality nor a convergence of perspectives on quality approaches. The IS community has focused on the various contributions of people, delivery processes, development philosophies and methods. Measuring Information Systems Delivery Quality represents a spotlight on IS quality that represents the efforts of authors from several countries across the globe. Despite this diversity, this book reflects the common position that improving objective knowledge of potentially quality-enhancing methods is far more likely to assist the production of high-quality software than experimentation with each new gadget. Measuring Information Systems Delivery Quality provides …


School Of Business Library Research Tutorial, Darin L. Gerdes Jan 2006

School Of Business Library Research Tutorial, Darin L. Gerdes

Darin L. Gerdes

The Liberty University School of Business Library Research tutorial.