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The Trends In Dtca And Effects Of Dtca By Pharmaceutical Firms In The United States, Sathorn Preechavuthinant, William K. Willis DrPH, Alberto Coustasse DrPH, MD, MBA 2017 Marshall University

The Trends In Dtca And Effects Of Dtca By Pharmaceutical Firms In The United States, Sathorn Preechavuthinant, William K. Willis Drph, Alberto Coustasse Drph, Md, Mba

Management Faculty Research

The Direct-to-Consumer Advertising (DTCA) of pharmaceutical firms has been defined as an attempt of pharmaceutical companies to advertise products directly to patients (comsumers). Pharmaceutical DTCA has been criticized due to its inappropriateness and some urged the need to strengthen regulations. The DTCA has an impact on the public from both a benefit and harm concern. The purpose of this study is to investigate the current trend of pharmaceutical DTCA in the US and its effect on patients, physicians, and drug utilization. The methodology used in the research is literature review and semi-structured interview. The pharmaceutical DTCA showed reduction in total ...


Provider Reimbursement Following The Affordable Care Act, Brandon Bowling, David Newman, Craig White, Ashley Wood, Alberto Coustasse Dr. PH, MD, MBA 2017 Marshall University

Provider Reimbursement Following The Affordable Care Act, Brandon Bowling, David Newman, Craig White, Ashley Wood, Alberto Coustasse Dr. Ph, Md, Mba

Management Faculty Research

Decreasing healthcare expenditure has been one of the main objectives of the Affordable Care Act (ACA). To achieve this goal, the Centers for Medicare and Medicaid Services (CMS) has been tasked with experimenting with provider reimbursement methods in an attempt to increase quality, while decreasing costs. The purpose of this research was to study the effects of the ACA on physician reimbursement rates from CMS to determine the most cost effective method of delivering healthcare services. CMS has experimented with payment methods in an attempt to increase cost effectiveness. Medicare has offered shared cost savings incentives to reward quality care ...


Using Social Media As A Marketing Tool For Businesses, Junfen Zeng 2017 Western Oregon University

Using Social Media As A Marketing Tool For Businesses, Junfen Zeng

Student Theses, Papers and Projects (Computer Science)

Businesses turn to social media to increase market share and profits. Many social media platforms provide a unique customer experience between the company and social media. The analysis discusses how businesses to use social media platforms as one of the marketing strategies. It includes about four businesses cases, which includes two big companies Starbucks and Nike, two small local companies Coava Coffee Roaster and Portland Gear. When using social media, a company needs to be aware of the safety concerns of its customers, to the best of their ability, that they are protected. Two examples of Facebook “Like” button and ...


Data Analytics Helps Business Decision Making, Fengzhu Jiang 2017 Western Oregon University

Data Analytics Helps Business Decision Making, Fengzhu Jiang

Student Theses, Papers and Projects (Computer Science)

While business analytics increases its use in gaining data driven insights in supporting business decision making, there has been little research done concerning some of the mechanisms that business analytics uses in improving decision making. Drawing on contingency theory and information processing views, this paper analyzes data analytics, linking IBM Watson Analytics to organizations such as an analytics analyzing airline survey, as well as how data analytics helps in decision making. The purpose of this study is, therefore, to examine the data analytics in decision making. This study examines the history of data analytics and the significance of data analytics ...


A Needs-Ictd Strategy Alignment Foundation For The Measurement Of Ictd Impact: Three Case Studies In South Africa, Gugulethu Q. Baduza, Caroline P. Khene 2017 Rhodes University

A Needs-Ictd Strategy Alignment Foundation For The Measurement Of Ictd Impact: Three Case Studies In South Africa, Gugulethu Q. Baduza, Caroline P. Khene

The African Journal of Information Systems

Access to ICTD projects has increased over the years; however, they have not significantly changed the lives of the targeted communities. This discrepancy relates to the gap that exists between the reality of the community, its needs and the ICTD strategy of the project. This research paper presents a Needs-ICTD strategy alignment framework to support the alignment of ICTD strategy, and the development and promotion of contextual needs of marginalized areas. The framework also contributes to the identification of preliminary impact indicators, which can support impact assessment. Through a multi-case study investigation of the Siyakhula Living Lab and the SAP ...


Ict Infrastructure And It’S Impact On National Development: A Research Direction For Africa, Felix Bankole Dr, Lucas Mimbi 2017 University of South Africa

Ict Infrastructure And It’S Impact On National Development: A Research Direction For Africa, Felix Bankole Dr, Lucas Mimbi

The African Journal of Information Systems

Discussions on Development that encompasses how ICTs can make a difference in climate, political, health disturbances and business environment require a multidisciplinary approach which demand contributions from IS community, the private sector, development agencies, practitioner and other academia. This would enable the development community to identify the objectives of technology for empowerment and how they should be achieved in the practice of national development. This study serves as a response to the call for more macro/micro level policy research on the role of ICT on national development. The paper reviews the previous research in this domain and proposes a ...


Add-On Course Registration System, YILIN LI 2017 Western Oregon University

Add-On Course Registration System, Yilin Li

Student Theses, Papers and Projects (Computer Science)

The current course registration system (Banner) has problems with tedious registration flow, insufficient registration information, and a lack of feedback. It costs Western Oregon University students, advisors, and registrar’s office too much unnecessary time, money, and labor. A well designed course registration system can help advisors and the registrar’s office reduce workload, and help students efficiently and accurately select and enroll in their courses.

Through the satisfaction survey of the course registration system at Western Oregon University, the interviews of the registrar and the chief information officer, and the experience of the Banner system, people realized that the ...


Optimization Of A Reporting Process With Input From Multiple Systems, Cheri R. Freedman 2017 Western Oregon University

Optimization Of A Reporting Process With Input From Multiple Systems, Cheri R. Freedman

Student Theses, Papers and Projects (Computer Science)

This project involves the research, development, and improvement of a reporting process used to generate reports in adherence to contractual and legislative requirements. The project will review the beginning process, the proposed and implemented solutions, and the future of the project. The project addresses the goals of data quality, timeliness, and transparency throughout the paper including how they relate to the challenges, solution selection, and overall success of the project. The need for this project reflects the ongoing need for and some of the challenges that are typical of automation and systems integration in state government entities. As the role ...


A Language Designed For Programming I, Ben A. Blake 2017 Cleveland State University

A Language Designed For Programming I, Ben A. Blake

Ben Blake

The process of comprehending a problem, strategically developing a solution and translating the solution into an algorithm is arguably the single most important series of skills acquired during the education of an undergraduate computer science or information technology major. With this in mind, much care should be taken when choosing a programming language to deploy in the first University programming course. BLAKE, Beginners Language for Acquiring Key programming Essentials, is designed specifically for use in a Programming I class. BLAKE aids in enforcing fundamental object-oriented practices while simultaneously facilitating the transition to subsequent programming languages. BLAKE’s major features include ...


The Emergence Of Artificial Intelligence In The Home: Products, Services, And Broader Developments Of Consumer Oriented Ai, Bingqing Tang 2017 Western Oregon University

The Emergence Of Artificial Intelligence In The Home: Products, Services, And Broader Developments Of Consumer Oriented Ai, Bingqing Tang

Student Theses, Papers and Projects (Computer Science)

Current home automation system merges a family's lifestyle with the latest technology & energy management tools to simplify people's lives. It allows users to easily manipulate a variety of home systems, including appliances, security systems, and environmental systems. Setting up a home automation system confuses many consumers. Multiple product lines and platforms make choosing the best system difficult. Basic requirements of setting up a home automation system and the comparison between different platforms are explained.

An intelligent home automation system makes intelligent decisions to control a home. This type system might use a weather report to adjust a home ...


Location Matters: Geospatial Policy Analytics Over Time For Household Hazardous Waste Collection In California, Kustini LIM-WAVDE, Robert John KAUFFMAN, Tin Seong KAM, Gregory S. DAWSON 2017 Singapore Management University

Location Matters: Geospatial Policy Analytics Over Time For Household Hazardous Waste Collection In California, Kustini Lim-Wavde, Robert John Kauffman, Tin Seong Kam, Gregory S. Dawson

Research Collection School Of Information Systems

By integrating mapping and geospatial data into a county-level datasetfor exploratory analysis, we will demonstrate how to provide useful insightsfor waste managers and local governments regarding spatial patterns ofhousehold hazardous waste (HHW) collection and how it changes over time. We usemap-based visualization to display patterns of spatial intensity and countylocations for HHW collection in California from 2004 to 2015. We use exploratory spatial data analyticsmethods to characterize the spatial distribution of HHW collected per person.When we considered the spatial relationships, we were able to develop andestimate a geographically-weighted regression to explain how different regionalfactors influence the amount of HHW ...


Leadership Characteristics Of Protective Force Instructors, Justin Parker 2017 Liberty University

Leadership Characteristics Of Protective Force Instructors, Justin Parker

Doctoral Dissertations and Projects

The National Nuclear Security Administration, the governmental agency responsible for safeguarding and security the United States’ nuclear weapons production and research facilities, employs an armed protective force that responds to the full spectrum of threats. Governmental reports previously identified protective force performance in need of improvement. The purpose of this quantitative study, through the use of correlational research, is to identify the beneficial leadership characteristics of instructors, from the full range of leadership model, that enhance training and increase officer performance during training and improve mission performance. The Multifactor Leadership Questionnaire (MLQ) was used to identify instructor leadership characteristics and ...


Isscm Newsletter, Volume 17, February 28, 2017, Raj Soin College of Business, Wright State University 2017 Wright State University

Isscm Newsletter, Volume 17, February 28, 2017, Raj Soin College Of Business, Wright State University

ISSCM Newsletters

A ten page newsletter from the Department of Information Systems and Supply Chain Management in the Raj Soin College of Business at Wright State University.


Focus On Non-Functionals! The Effect Of Focussing On Non- Functional Requirements On The Maturity Of The Requirements Engineering Process, David Vermeulen, Mark de Weger, Pascal Ravesteyn 2017 Spir-IT

Focus On Non-Functionals! The Effect Of Focussing On Non- Functional Requirements On The Maturity Of The Requirements Engineering Process, David Vermeulen, Mark De Weger, Pascal Ravesteyn

Communications of the IIMA

When developing IT systems it is important to know the requirements of the system. Requirements can be classified into different categories. In this study we look at functional and non-functional requirements. Respectively these describe the behaviour of the system (functional requirements) and the criteria under which the system works (the non-functional requirements). Furthermore this paper contributes to the understanding of the relation between the focus on non-functional requirements and the maturity of the requirements engineering process. The research question this paper addresses is: "How does the focus on non-functional requirements influence the maturity of the requirements engineering process?” The method ...


Cultural Impacts On Cognitive Dissonance And Ewom/Enwom, Kungpo Tao, Yan Jin 2017 Elizabeth City State University

Cultural Impacts On Cognitive Dissonance And Ewom/Enwom, Kungpo Tao, Yan Jin

Communications of the IIMA

The purpose of this study is to contrast individualist culture (e.g., United States) with collectivist culture (e.g., China) in regards to the Internet-involved customer purchase process (IICPP), specifically the customer’s involvement before purchase, the cognitive dissonance after purchase and the post-purchase behavior in terms of the online world of mouth (eWOM) and online negative word of mouth (eNWOM). This study also explores the influences of culture on product attributes that are associated in IICPP. Based on the related literature, this study applies the existing concepts to the Internet context. The study adopts 40 cases of online customer ...


A Normative Model For Assessing Sme It Effectiveness, Michael Curry, Byron Marshall, Peter Kawalek 2017 Washington State University

A Normative Model For Assessing Sme It Effectiveness, Michael Curry, Byron Marshall, Peter Kawalek

Communications of the IIMA

Information technology (IT) is a key enabler of modern small businesses, yet fostering reliably effective IT systems remains a significant challenge. This paper presents a light weight IT effectiveness model for small businesses to assess their IT and formulate strategies for improvement. Employing an action research approach we investigate a mixed method analysis of 120 survey responses from small family businesses and user participation in 10 semi-structured interviews. We then conduct critical reflection to identify refinements which are validated using 72 survey responses from university students. The results present compelling evidence that employees’ normative patterns (norms) are a significant driver ...


Strategic Analysis Of The Role Of Information Technology In Higher Education – A Kpi-Centric Model, Linda C. Gordon, Erin Gratz, David S. Kung, Harold Dyck, Frank Lin 2017 University of La Verne

Strategic Analysis Of The Role Of Information Technology In Higher Education – A Kpi-Centric Model, Linda C. Gordon, Erin Gratz, David S. Kung, Harold Dyck, Frank Lin

Communications of the IIMA

The KPI-centric Strategic Model regarding the Role of Information Technology developed in this research is based on specific details from the University of La Verne’s participation in the 2014 Educause Center for Analysis and Research (ECAR) Study of Undergraduate Students and Information Technology as a benchmarking participant. It also draws on the experience and directions of other institutions such as California State University, University of California. As one of the participating 213 institutions, the University of La Verne’s undergraduate student responses generally mirror the majority view of students enrolled in all institutions of higher education in the United ...


An Integrated Perspective Of Multitasking And Multiple Team Membership, Shoshana Altschuller, Raquel Benbunan-Fich 2017 Iona College

An Integrated Perspective Of Multitasking And Multiple Team Membership, Shoshana Altschuller, Raquel Benbunan-Fich

Communications of the IIMA

Workers in today’s business environments are confronted with heavy workloads that reflect not only their regular job expectations but also their involvement in multiple teams at the same time. The majority of the current literature has studied these two topics (multitasking and multiple-team membership) independently. The goal of this paper is to integrate both conceptual outlooks by examining relevant works in both streams of research and merging them into an integrated framework. By analyzing new data collected from focus groups, and taking an individual worker’s perspective, the results of this study suggest that participating in multiple teams simultaneously ...


It Security Governance: A Framework Based On Iso 38500, Suchit Ahuja, Yolande E. Chan 2017 Queen’s School of Business Queen’s University, Kingston, Canada

It Security Governance: A Framework Based On Iso 38500, Suchit Ahuja, Yolande E. Chan

Suchit Ahuja

ISO 38500 is an international standard for IT governance. The guidelines of ISO 38500 can also be applied at the IT security functional level in order to guide the governance of IT security. This paper proposes the use of a strategic information security management (ISM) framework to implement guidelines of ISO 38500. This approach provides several strategic advantages to the organization by 1) aligning IT security initiatives to business strategy; 2) providing a mechanism for establishing and tracking security metrics; and 3) enhancing the overall maturity of business, IT and IT security processes. The framework also leverages tools such as ...


Robust Optimization For Tree-Structured Stochastic Network Design, Xiaojian WU, Akshat KUMAR, Daniel SHELDON 2017 Singapore Management University

Robust Optimization For Tree-Structured Stochastic Network Design, Xiaojian Wu, Akshat Kumar, Daniel Sheldon

Research Collection School Of Information Systems

Stochastic network design is a general framework for optimizing network connectivity. It has several applications in computational sustainability including spatial conservation planning, pre-disaster network preparation, and river network optimization. A common assumption in previous work has been made that network parameters (e.g., probability of species colonization) are precisely known, which is unrealistic in real- world settings. We therefore address the robust river network design problem where the goal is to optimize river connectivity for fish movement by removing barriers. We assume that fish passability probabilities are known only imprecisely, but are within some interval bounds. We then develop a ...


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